It may be true that the average listener doesn't give a dam about the title. Maybe because as a listener they hear the song before they see the title. If they like the song who cares what it's called?
If you were a producer or a pitcher though, looking through a bunch of demos (if that's what they do now) then you may pick out the imaginative titles to listen to first.

Vic

It's never too late? Yes it is, so do it now.

If, given time, a monkey can write the complete works of Shakespeare maybe there's hope for me.

http://store.cdbaby.com/cd/vicarnold2

http://www.soundclick.com/vicarnold

http://soundcloud.com/vic-arnold