Okay, I'll throw out one idea. Don't know if it's helpful or not.

Want publicity? Associate yourself/your band with a Good Cause. Our band is doing a benefit concert for the local food bank--been about a month and a half in preparation (the show is Saturday night). No money in it for us--no money in it for anybody--but the publicity opportunities have been great.

The posters (which I designed--I used to be in the graphic-design business) are up everywhere--nobody's refused one, everyone wants one in their window. People who normally wouldn't come to see us at the local tavern are coming to this thing, and bringing their friends. We may be able to get the concert on local cable TV (we'll be videotaping it).

So the Cause is drawing in a whole bunch of new people we have the opportunity to turn into fans. We'll get 'em signed up for the mailing list, and see how many come to our next not-for-the Cause performance. We'll also see how many of those businesses that put "Failed Economy Show" posters in their windows will put up posters for our next concert. Could be a bunch of 'em.

And yes, I have mentioned (when I've had the opportunity) that there's a mercenary aspect to all this Cause promotion, that I know it's promotion for the band, and for my songs, that I hope will turn into business later. (I believe in being honest about it.) People don't seem to mind. We will end up being identified as "The Guys Who Did That Show for the Food Bank." And it won't bother me one bit.

Joe

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